Historically, kathoey characters in Thai media were relegated to in lakorns (soap operas) or portrayed as tragic victims . However, the 2020s have seen a paradigm shift:
Today, Thai ladyboy entertainment and media content is undergoing a renaissance. It is a genre that has moved from the fringes of society to the forefront of mainstream media, challenging gender norms, captivating international audiences, and reshaping the narrative of what it means to be transgender in the Land of Smiles.