Berman Bold Font [verified] «EXTENDED»

Brand: "Black Anvil Roasters" Application: Coffee bag label. Execution: The roastery used Berman Bold for the bean origin ("Ethiopia Yirgacheffe") and the weight marking ("Dark Roast"). The font's heavy weight stood up to the dark, matte bag material. The flat apex of the 'A' in "Anvil" echoed the shape of their actual anvil logo. Sales data (anecdotal) suggested the "bold, no-nonsense" label performed 15% better on shelf than their previous handwritten script label.

Berman Bold does not negotiate. When set in All-Caps, it commands authority. This makes it an ideal choice for headlines, mastheads, and logo design. It tells the viewer that the content is serious, confident, and established. berman bold font